Warner Bros[]
- Batman from Batman (1989)
- Beetlejuice from Beetlejuice
- Scorpion, Kitana, Sub Zero, Cassie Cage, Raiden and Goro from Mortal Kombat
- Batgirl, Harley Quinn, Firefly, Nightwing, Deathstroke, Manbat, Catwoman and Arkham Knight from the Batman: Arkham series
- Supergirl, Flash, Aquaman, Blue Beetle, Deadshot and Joker from Injustice: Gods Among Us
- Clark Kent's glasses
- Wonder Woman's logo (as a sticker)
- Raven (on a graffiti) from Teen Titans
- EVA Discovery Space Pod from 2001: A Space Odyssey
- Max Rockatanski (on a poster) and the V8 Interceptor from Mad Max
- Stripe, the Peltzer Peeler Juicer and Gizmo's box from Gremlins
- The Iron Giant from The Iron Giant
- Freddy Krueger from A Nightmare On Elm Street
- Perseus's shield from Clash of the Titans
- The Em1 Railgun from Eraser
- The Sword Of Omens and the Thundercats logo from Thundercats
- Alf from ALF (seen as a Plushie in Aech's Basement)
- Marvin the Martian from Looney Tunes
- Gandalf from Lord of the Rings
- King Kong from King Kong
- Jack Torrance from The Shining (legs only)
- Dorothy Gale's house from The Wizard of Oz
- The Station Wagon from National Lampoon's Vacation
- Pee-Wee's bike and VHS from Pee-Wee Big Adventure
Microsoft Studios[]
- Master Chief, a Squad of Spartans, Elites, Grunts, a SPNKR rocket launcher, a Spartan laser, a Needler, a Carbine, MA5B assault rifles and the Magnum pistol from Halo
- Dizzy Wallin, a Berserker, a Boomshot gun, a Sawed-Off Shotgun, a lancer rifle and a Torque Bow from Gears Of War
Mojang[]
- Minecraft World is an Oasis Planet
Rare[]
- Zitz, Rash, and Pimple from Battletoads
Square Enix[]
- Lara Croft from Tomb Raider
Taito[]
- Space Invaders T-shirt worn by Halliday and Space Invaders Stickers are in Aech's Basement
GearBox Software[]
- Duke Nukem, Colt 1991 Gold Plated Pistols and the Railgun from Duke Nukem
- Claptrap, Sledge's Shotgun, Psycho's Buzz-Axe and Sledge's Hammer from Borderlands
- El Dragon, Attikus, Ambra, Toby, Benedict, Miko, Shayne and Aurox, Pendles, and Ordeni from BattleBorn
- The Kushan Mothership, Kadeshi Mothership, Taiidan Scout, Taiidan Bomber and Vaygr Assault Craft from Homeworld
Capcom[]
- Ryu, Chun Li, Sagat, Blanka and E. Honda from Street Fighter
- Jill Valentine from Resident Evil
Electronic Arts[]
- Commander Shepard and his female version from Mass Effect
- Scorpions from Ultrabots
Bandai Namco[]
- Mushroom parent and child and a knight from Dark Souls
- RX-78-2 Gundam from Mobile Suit Gundam
- Pac-Man Poster and Cocktail Cabinet (seen in Aech's Basement)
- The Swordfish Two from Cowboy Bebop
- A Dig Dug Arcade Cabinet is seen in Halliday's Journals
- A Red Formula One from Pole Position
- Mrs. Pac-Man's Sticker and Arcade Cabinet (seen in Halliday's Journals)
- A Galaga poster
ZeniMax[]
Bethesda[]
- Knights from Skyrim
Hasbro[]
- Optimus Prime and Megatron (on a display screen) from Transformers
- Grumpy Bear (see as a plushie in a little girl's room) from Care Bears
- Parzival uses The 1980s Laser Tag Pistol during The Distracted Globe Shootout
Mattel[]
- He-Man and Masters of the Universe lunchbox from Masters of the Universe
- A Simon Toy is seen in a Memory that Parzival and The Curator pass
- Repvile (on a graffiti) and Dust Brain (used as a grenade) from Madballs
- A Hot Wheels Playset is seen inside Aech's Basement
- A Magic 8 Ball is used to Record Parzival's Call to Arms Speech
- A Bigfoot Monster Truck
Sega[]
- Sonic the Hedgehog from Sonic the Hedgehog
Disney[]
- The Lawgiver from Judge Dredd (1995)
- Neon Cocktails and Dreams sign from Cocktail
LucasFilm[]
- R2-D2 (as a toy), Han Solo's Blastr pistol, X-wings, TIE Fighters, Slave 1, Imperial Shuttle, a Millennium Falcon (mentioned) and a Return of the Jedi poster from Star Wars
- Indiana Jones (seen on Raiders of the Lost Ark Poster in Aech's Basement), his Bullwhip and the Golden Idol from Raiders of the Lost Ark
- An Innerspace VHS tape
Marvel[]
- Peter Parker and Bruce Banner (mentioned)
- An X-Men lunchbox
Blizzard[]
- Tracer from Overwatch
- Jim Raynor (his outfit is also worn by Alice's boyfriend), a Protoss Zealot, a Hydralisk and a Zergling from Starcraft
- Grommash Hellscream and a few Orcs from World of Warcraft
Sanrio[]
- Hello Kitty, Badtz-Maru and Keroppi from Hello Kitty
Paramount[]
- Jason Voorhees from Friday the 13th
- A Tripod from War of the Worlds (1953)
- The 1960 GT-20 Ferrari and a Save Ferris poster from Ferris Bueller's Day Off
- An Airplane! VHS tape is in Aech's Basement
CBS Television Studios[]
- The Tardis and a Klingon Bat'Leth (seen in Wade and Samantha's Apartment at the end) from Doctor Who
- Posters of The Motion Picture are seen in Both Aech's Basement and Wade's Apartment at the end
- Halliday's Funeral has flowers in the shape of the enterprise and the starfleet logo and his Coffin is the Coffin that Spock was put into in Wrath of Khan from Star Trek
Nickelodeon[]
- Leonardo, Donatello, Raphael and Michelangelo from Teenage Mutant Ninja Turtles
- Garfield Sticker seen in Wade's van
Sony[]
- The Giant Cyclops from The 7th Voyage of Sinbad
- The Glaive from Krull
- The Killer Plymouth Fury from Christine
- Real Genius Poster in Halliday's Childhood Bedroom
- Q*bert sticker in Wade's Van
- Jack Slate (mentioned on a billboard) from Last Action Hero
- The Map from Escape from New York
Terminal Reality[]
- Rayne from BloodRayne
Image Comics[]
- Spawn from Spawn
Toho[]
- Mechagodzilla from Godzilla vs Mechagodzilla
MGM[]
- Chucky from Child's Play
- David Lightman, Jennifer Mack (both on Wargames Poster seen in Aech's Basement) and the IMSAI 8080 computer from WarGames
- Bill & Ted (mention)
- Dar and Kiri from The Beastmaster (both on The Beastmaster Poster in Aech's Basement)
- The Eagle 5 from Spaceballs
- Robby the Robot (as a toy) from Forbidden Planet
Orion Pictures[]
- Robocop, the ED-209 Enforcement Droid and the Auto Nine from Robocop
- A VHS copy of Caddyshack is seen inside Aech's Basement
- Rambo's Survival Knife is seen among the Loot around the Orb of Osuvox
Universal[]
- The DeLorean, Doc Brown and Goldie Wilson (seen on Poster in Aech's Basement) from Back to the Future
- John Bender from The Breakfast Club
- Larry Talbot from The Wolf Man
- Frankenstein's Monster from Frankenstein
- Rexy from Jurassic Park
- The Trans-Am from Smokey and the Bandit
- The A-Team Van from The A-Team
- Deadites from Army of Darkness
- Conan from Conan the Barbarian
- The Thunderfighter from Buck Rogers in the 25th Century
- The Colonial Viper, the Galactica, the Cylon Raider and a Colonial Blaster from Battlestar Galactica
- The Valley Forge from SIlent Running
- Thomas Magnum from Magnum P.I (face seen as a cut out on the wall in Aech's Basement)
- The Nuclear Rocket from Weird Science
- The P0-24 E Repair Frame and the Aerial Attack E Frame from Exosquad
- A Flash Gordon Poster is seen outside the Overlook Theater
- KITT from Knight Rider
WEP LLC[]
- Black Lion and Doom Planet from Voltron
Tatsunoko[]
- The Mach 5 from Speed Racer
Kondasha[]
- Kaneda's Bike from AKIRA
Nintendo[]
- The Great Fox from Star Fox
- 1-up sound effect from Super Mario Bros
- Samus Aran from Metroid (on Metroid Poster in Aech's Basement)
- A Nintendo Zapper
- A Donkey Kong Jr. poster
The Topps Company[]
- Bony Tony and Ruth Canal from Garbage Pail Kids (on stickers in Wade's Van)
Jim Henson Company[]
- Kermit the Frog from The Muppets (seen as a Plushie in Aech's Basement)
- The Dark Crystal and Labyrinth Posters are seen in Aech's Basement
- Aech stores his Model Ships in a Fraggle Rock Lunch box
- Red Fraggle (seen on the Lunch box)
- Gobo Fraggle (seen on the Lunch Box)
- Mokey Fraggle (seen on the Lunch Box)
- Wembley Fraggle (seen on the Lunch box)
- Boober Fraggle (seen on the Lunch Box)
- A Doozer (seen on the Lunch Box)
20th Century Fox (later known as 20th Century Studios)[]
- The Serenity from Firefly
- The Superhero Logo of The Greatest American Hero is on Art3mis's AKIRA bike
- The Chestbursterk the Sulaco, Ripley's Pulse Rifle and the P-5000 Powered Work Loader from Alien
- Jack Burton (seen on Poster of Big Trouble In Little China in Aech's Basement) And the Porkchop Express from Big Trouble In Little China
- The 60s Batmobile from Batman 1960s
- Poster of The Fly in Aech's Basement
- Robot B9 from Lost In Space
- A Ladyhawke poster
Atari[]
- Knights on Ostriches and a poster from Joust
- Pong Arcade Cabinet seen in Halliday's Journals
- A Banner for Missile Command is seen in Aech's Basement
- A Banner for Space Duel is seen in Aech's Basement
- A Tempest Arcade Cabinet is seen in Halliday's Journals
- Young Halliday is seen playing Gorf
- A Sixer tries to play Centipede but fails
- a SIxer tries to play all three Swordquests but fails
- The Last Challenge is finding the Easter Egg in Adventure
- A Asteroids Arcade Cabinet is seen in Halliday's Journals
- A Millipede Arcade Cabinet is seen in Halliday's Journals
- A Robotron Arcade Cabinet is seen in Wade and Samantha's Apartment
- A Revenge From Mars Pinball Machine is seen in Wade and Samantha's Apartment
Sesame Workshop[]
- Cookie Monster from Sesame Street (seen as a jar in Aech's Basement)
2K Games[]
- Big Daddy from BioShock
Gallery[]